STORY OF THE WEEK

THE NEW RENAULT CONCEPT CAR TREZOR

Renault presents TREZOR: As the worthy successor to the DeZir, the electric GT marks the beginning of a brand new design cycle. The two-seater electric coupé, embodies the new design philosophy Renault introduced on its DeZir concept in 2010 before inspiring the lines of new Clio in 2012. With its powerful styling and Passion Red coachwork, the DeZir heralded the first stage of a design strategy founded on the cycle of life: falling in love. The TREZOR goes further, by symbolising feelings of maturity and commitment.
TREZOR features the new Renault styling cues that are to be found across the range, namely warm, simple, sensual lines; a clearly defined family face and C-shaped signature lighting.
“The Renault range has now been completely renewed and upgraded with a spectrum of complementary models, each one of which has its own assertive identity. With the TREZOR, we have pursued this renewal by introducing a new lifecycle sequence. This concept car is the fruit of a freedom of expression and prepares the way for the trends we are likely to see in our upcoming vehicles. These trends fall into two categories: French Design and Easy Life.”
With the arrival in 2009 of Laurens van den Acker, the man behind the new design identity, Renault styling gained fresh new momentum. Simplicity, sensuality and warmth are the three keywords, informing an emotional approach to design that expresses our Latin culture and our passion for the automobile. The new design identity is based on the idea of the human life cycle. Each concept car unveiled by Renault since the 2010 Paris Motor Show represents a phase in the life cycle, from falling in love and exploring the world to starting a family, working, having fun and gaining wisdom.
Liat

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8 years ago

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