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IBM Releases 100th IBM MobileFirst for iOS App in Partnership with Apple to Transform the Nature of Work

IBM (NYSE: IBM) today announced it has delivered more than 100 IBM MobileFirst for iOS apps, as part of its partnership with Apple, to transform work across 14 industries and 65 individual professions, from wealth advisors to flight attendants, first responders, nurses and retail buyers. Additionally, the companies are expanding the portfolio to new markets including consumer products, automotive, aging and chemicals and petroleum.

Each app combines IBM’s big data and analytics capabilities with Apple’s legendary consumer experience to help companies achieve new levels of efficiency, effectiveness and customer satisfaction — faster and easier than ever before.

Air Canada, AXA, Coca-Cola Amatil, Japan Post, Rimac and Vodafone Netherlands are among many companies worldwide selecting IBM MobileFirst for iOS apps designed for iPads and iPhones.

“We see the transformation of our customers’ experience as a strategic differentiator for our insurance and financial advice business,” said Nicolas Moreau, Chairman and CEO of AXA, member of the AXA Management Committee. “We’re going to combine the sleek experience of an Apple Genius Bar with the expertise of our advisors to not only give our customers the experience they want, but an experience that dramatically exceeds their expectations.”

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